Google Ads Planner - Launch Your First Campaign with Confidence

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Campaign Planner

New Campaign Setup

Tools › Campaign Planner

Choose your experience level

We'll customize your setup guide based on your experience

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Basic

Perfect for beginners. Get step-by-step guidance with automated recommendations and simple setup.

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Advanced

For experienced marketers. Access advanced targeting options and detailed campaign controls.

Select your industry

This helps us recommend the best ad types for your business

Industry Select your industry... E-commerce / Online Store Local Business (Restaurant, Salon, etc.) SaaS / Software Professional Services (Consulting, Agency) Real Estate Healthcare / Medical Education / Training Finance / Insurance Travel / Hospitality Automotive Other

What are your campaign goals?

Select all that apply. This helps optimize your campaigns.

💰 Increase Sales

Drive online or offline purchases and revenue

📧 Generate Leads

Collect contact information and qualified inquiries

🌐 Drive Website Traffic

Get more visitors to your website or landing pages

🎨 Build Brand Awareness

Increase visibility and brand recognition

📞 Get Phone Calls

Drive phone inquiries and direct bookings

Choose your ad types

We've highlighted recommended options for your industry

Campaign details and budget

Enter your campaign information to generate your personalized plan

Campaign Name

Choose a descriptive name for your campaign

Monthly Budget (USD)

💡 Enter your budget to see daily breakdown and estimates

Website URL

Where should we send your ad traffic?

Target Location

Where are your customers located?

✓ Your Campaign Plan is Ready

Follow this customized roadmap to launch successful Google Ads campaigns

💡 How Budget Calculations Work

📅 Daily Budget

Formula: Monthly Budget ÷ 30 days

Google will try to spend this amount each day. Some days may be slightly higher or lower, but the monthly total won't exceed your budget.

🖱️ Estimated Monthly Clicks

Formula: Monthly Budget ÷ Average CPC ($2.00)

This estimate assumes an industry average Cost Per Click of $2.00. Your actual CPC will vary based on several factors.

💰 Average Cost Per Click (CPC)

Formula: Monthly Budget ÷ Estimated Clicks

This is the estimated amount you'll pay each time someone clicks your ad.

⚙️ Factors That Affect Your Actual Results

• Industry: Legal, insurance, and finance typically have higher CPCs ($5-50+), while retail may be lower ($1-3)
• Competition: More competitors bidding = higher costs
• Quality Score: Better ads with relevant landing pages get discounts (up to 50% lower CPC)
• Geographic Location: Major cities typically cost more than rural areas
• Time of Day/Year: Peak shopping seasons cost more
• Device: Mobile vs desktop performance varies by industry

💡 Example

$500 monthly budget = $16.67/day = ~250 clicks at $2.00/click

Note: These are estimates based on industry averages. Your actual performance may be better or worse depending on how well you optimize your campaigns.